Cohesion Labs was founded in 2018 by Craig Stockwell, a brand strategist and former head of marketing for agencies and startups in London for over 10 years.
Seeing that organisations lacked the expertise and results-focused counsel they desperately needed, Cohesion Labs was created to offer definitive brand strategy to start-ups and larger companies seeking change but didn’t have the internal resources to do it themselves.
Today, Craig leads an award-winning team of expert consultants, creatives, copywriters and designers who deliver work for clients across the UK, Europe and Asia.
Whether it's an end-to-end brand build, or tuning up a brand that needs fresh ideas, the methodology and approach is the same.
Leadership:
Broader Team
In our broader team, skill sets include art working and animation through to 3D modelling, UI/UX designers, developers, videographers and photographers. Each fulfils projects and deliverables as and when they are needed.
Methodology
Our process utilises four key pillars in a consistent combination. Since day one, each of these disciplines has been paramount to delivering work that makes sense to the client and to the end user.
Transformation Change
How will the project affect you, your people and your customers - why are we doing this, and what are the key outcomes for it?
Behavioural Economics
How will people in and outside the organisation experience your brand, your product and your messages? How simple and straightforward do they need to be?
Semiotics & Design
Symbols, intuitive and creative thinking under a centralised theme to ensure your brand ambitions are matched by exceptional creative design.
Commercial Nous
Knowing that anything we do needs to have an impact on your bottom line, your internal behaviour, your category perception, or all three - every project we build is made to ensure it has business impact.
