How we help charities and non-profit organisations:
Empowering people:
Our approach includes focus groups, individual interviews, and workshops tailored for the charity, non-profit, and philanthropy sectors. For larger entities (100+ people), we employ Organization Network Analysis (ONA) tools to pinpoint communication breakdowns and identify well-connected teams.
Visualising these networks is critical for any change initiative. Monitoring these connections over time allows us to assess the effectiveness of our program and make adjustments as necessary.
Make your story count
to your target audience:
Every stakeholder within a charity or non-profit, whether it’s trustees, staff, volunteers, leadership or donors is critical.
Tailoring the message to each group while keeping them aligned with the organisation's goals is key to meeting fundraising targets and understanding their unique challenges.
Organisations frequently make the mistake of using a one-size-fits-all approach to communication, ignoring the distinct needs and concerns of each group.
We excel at identifying the common thread that connects these diverse audiences and guide internal teams on structuring their messages to engage everyone effectively, ensuring no group feels overlooked or disconnected. Especially through significant change like branding or marketing.
What our clients say:
Here’s what Emma Digance, Head of Brand & Customer Experience at Brendoncare, said:
We have a route forward with clearly defined methods, practices and frameworks to measure it all on, we would not have this without the thorough approach Cohesion Labs gave us.
What has struck everyone here about our partnership is that with each brief and project we work on; the creativity, the vision, and the detail comes back brilliantly - whether it’s a highly involved and detailed Internal Comms Audit, or concepts for our annual conference. Every output has delivered more either in value, or in insight, than we expected.
Emma Digance, Head of Brand & Customer Experience at Brendoncare
What it looks like
We work exceptionally closely with our charity clients, working throughout an organisation, top to bottom, and across the network of key stakeholders, fundraisers and donors to get the best understanding of how you’re perceived, and how we can make the biggest difference to you.
For organisations like Brendoncare, a care charity for older people, an end-to-end program was essential:
Who we’ve delivered for:
Our experience is broad, from Internationally recognised organisations to smaller and focused organisations in specific niches: